In our online world every use of technology leaves behind a digital footprint, which can be useful. By definition, information-based business models are fueled by any traceable digital footprint created by a human being, a component, a machine or a service. Additionally, technologies like low-code or no-code environments, which lead to an increased use of software, do reinforce productivity in the provision of services. Related data-processing becomes the fuel of such a hyper-productive machine.