The state of technology understanding in top-management
Every time we approach the top management of a new prospect to talk about IT, technology or the currently very prominent subject of digital transformation, we have to retrace several steps in the evolutionary history of IT before we can engage our client in a meaningful conversation about their IT strategy. It has become a bit of a running gag how far back we have to get in the history of IT.
The sad record: 17 years! This means that we sometimes use content that was state of the art more than 15 years ago, because this is usually the technology stack currently used in such companies. In addition, we have found that neither the age of the person we are talking to, nor the size of the company, are determinant in terms of drawing conclusions about the understanding of technology in top management or at C-level. In our prep sessions, these conclusions have occasionally caused some amusement, thus compensating to some extent for the disillusioning comments we had to get across to the participants. Here is a summary of our favorite quotes (no doubt you’ll understand our decision not to name the authors!):
- "The internet will soon be over, right?"
- "I'm not sure what it is, but I want to introduce MicroServices into my company!"
- "We will never migrate our systems into the cloud. I am fearing to be spied on, if our servers are not under our own control!"
- "We are already digitized. We use e-mail instead of facsimile!"
- and much other quotes